BJ Mercantile Inc. (BJM), one of the Philippines’ leading diversified conglomerates, is accelerating its automotive growth with a landmark partnership with Vietnamese automotive giant THACO. Under a newly signed Memorandum of Understanding (MOU), BJM will serve as the official distributor of THACO trucks and buses in the Philippines—covering sales, service, and spare parts.
This collaboration significantly strengthens BJM’s presence in the commercial vehicle segment, allowing the company to offer a wider range of reliable, cost-effective transport solutions to Filipino businesses.
“We are honored to partner with THACO and excited to bring their high-quality trucks and buses to the Philippine market,” said Leilani Lim Tan, Vice President of BJM. “This partnership reflects our ongoing mission to deliver dependable and innovative mobility solutions that empower local industries and enterprises.”
From Humble Beginnings to Industry Leadership
Founded in 1974 as an importer of used trucks and engines, BJM has evolved into a dynamic business group with key interests across automotive, logistics, real estate, petroleum, cold storage, and marine transport. Known for its technical expertise, strong client relationships, and superior after-sales support, BJM continues to drive innovation and excellence in the Philippine transport landscape.
THACO: A Southeast Asian Automotive Powerhouse
Founded in 1997, THACO (Trường Hải Auto Corporation) is a dominant force in Vietnam’s automotive sector and one of Southeast Asia’s largest vehicle manufacturers. Its cutting-edge Chu Lai Truong Hai Industrial Complex is one of the region’s most advanced production hubs, capable of manufacturing everything from light-duty trucks to full-size buses and passenger cars.
THACO’s truck and bus lineup—built on robust Chinese chassis platforms—is engineered for durability, fuel efficiency, and affordability, making it an ideal fit for the Philippines’ logistics, transport, construction, and agricultural sectors.
With over two decades of automotive manufacturing experience, THACO’s vehicles are designed to withstand tropical conditions and tough operating environments—delivering performance where it matters most: on the road.
Driving Forward: BJM’s Growing Automotive Portfolio
The addition of THACO further strengthens BJM’s impressive roster of automotive brands, which already includes Scania, Ashok-Leyland, Fuso, and Hongqi. This move reinforces the group’s strategy of partnering with global leaders in mobility to provide tailored solutions for a growing and evolving Philippine market.
By adding THACO’s practical, value-driven commercial vehicles to its offerings, BJM is not just expanding its portfolio—it’s helping fuel the growth of Filipino industries with smarter, more accessible transportation options.
BJ Mercantile Inc. and THACO—driving progress together.
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